Google Search Frustration

Is it pointless to hope that Google Search, and perhaps all Internet search, won't come to be an exercise in futility? Search technology seems to have become the indexing of the lowest common denominator of all human achievement. Of course, we all want search results to be relevant, which means, we want to see the result closest to what we are probably searching for. The problem is, pop culture has now hijacked so many of the common phrases, and even individual words, that we use to make our searches. Look at "Scream," the movie, a one-word title. Quite often, the first fifty results on a page are pages for games or animated cartoons or movies. Media titles so often make use of common phrases, proverbs, and cliches. So do we, in our searches, but heaven help us if we are searching, say "mystic," or "skeleton key" or "kidnapped" or "scream," in hopes of finding something other than a film of the same title....